gordon brown

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Reverse Psychology in Advertising Campaign

31 Mar 2010|

One of the central tenets of Provocative Therapy is that people don’t like being told what to do. This is probably due to the fact that we often perceive advice (even when well meant) to be patronising and condescending. Thus Provocative Therapists utilise a variety of specially designed tools that [...]

Surprise! Surprise! Stress can cause heart attacks!

19 Jan 2010|

In a discovery of cosmic significance, it has just been proved scientifically that men are more likely to suffer heart attacks and strokes after enduring great stress. Didn’t we already know this? Apparently not. Let me explain… Organisations such as the British Heart Foundation (BHF) have until now claimed that [...]

Today is Duck Day!

21 May 2009|

The Daily Telegraph, Front page 21.05.2009 Scanning through the front pages of the newspapers today, I came across something refreshing and extraordinary – a gorgeous picture of a duck’s head on the front page of The Daily Telegraph. Now apparently this is all about the ‘revelation’ that an MP claimed [...]